2 out of 5 kids suffer from
tooth decay or
cavities*1
*Children in Canada aged 1-9 years1
Consequences of caries go beyond teeth
Tooth pain is a key driver of emotion among kids and parents2
Emotional Impact
Kids
Worry (30%)
Sadness (28%)
Anxiety (24%)
Can't smile freely (27%)
Unable to concentrate (20%)
Embarrasment (30%)
Parents
Reported negative emotions as result of their kids' pain and emotional distress
Worry (50%)
Sadness (36%)
Anxiety (25%)
Social + Economic Impact
Kids
Kids miss up to 3 days of school due to dental visits or sick days2
Tooth pain is a key driver of emotion among kids and parents2
Parents
Parents miss up to 3 days of work due to dental visits or sick days2
At least 1 in 4 parents feel under equipped to teach their children about oral health2
Changing a child’s Smile Defense Plan can help protect their smile and their future.
Protect today, prepare for tomorrow
Use PreviDent 5000ppm Kids (1.1% Sodium Fluoride) toothpaste to help:
• Reverse early-stage caries
• Protect against acid erosion
• Remineralize enamel
• Strengthen teeth
Over 20 years of trusted, safe and effective cavity
protection with PreviDent toothpastes
*Aged 6-19 years.
References: 1. World Health Organization. Oral Health Country profile 2022, Canada. Accessed April 5, 2024. www.who.int/publications/m/item/oral-health-can-2022-country-profile. 2. US Public Health Survey. No More Holes in Childhood. Toluna Consumer Insights. April 2020. 3. Joziak MT, et al. J Dent Res. 2003;82(Sp Issue);Abs. 1355.
Study summary
Polished enamel specimens were acid challenged to create lesions, then evaluated for baseline surface microhardness. Specimens were then exposed to an in vitro pH-cycling model consisting of periods of acid challenge (favoring demineralization; 4 hours daily), fluoride exposure (via toothpaste slurry exposure; 1 minute, 4 times daily), and artificial saliva (favoring remineralization; 20 hours each day) for 20 days. Surface microhardness measurements were repeated at day 10 and day 20 for comparison to baseline, and reported as percent change in surface microhardness after 10 or 20 days of pH cycling.
Build a Smile Defense Plan for
kids at high-risk of caries.
Contact your Territory Manager to Order Now
Delicious, fruitilicious flavor encourages kids to brush
PreviDent® 5000ppm Kids
(1.1% Sodium Fluoride) toothpaste, a caries preventiv
Dosage Warning
Prolonged daily ingestion may result in dental fluorosis in children under 6 years, especially if water fluoridation exceeds 0.6 ppm, since younger children frequently cannot perform the brushing process without significant swallowing. Use in children under 6 years requires special supervision to prevent repeated swallowing of toothpaste which could cause dental fluorosis. Use in children under 12 years should be supervised.
Keep out of reach of children.
If swallowed, call a poison control centre or get medical help right away.
See back label for additional safety information.
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